Celebrate the start of summer with a perfect storybook app for the
youngest TRANSFORMERS fan! TRANSFORMERS RESCUE BOTS: SKY FOREST RESCUE,
the first ever interactive storybook app based on the TRANSFORMERS
RESCUE BOTS brand, launches today.
TRANSFORMERS RESCUE BOTS: SKY FOREST RESCUE is a unique storybook app
that puts beginner and emergent readers at the center of the story,
working as rescue cadets in training with the Burns family and the
Rescue Bots to save Griffin Rock from nature gone wild!
This highly entertaining SKY FOREST RESCUE app is inspired by the hit
animated series created by Hasbro Studios, TRANSFORMERS RESCUE BOTS,
currently airing on Hub Network in the United States. Now, the
adventures of the Rescue Bots and their human partners can be part of
every child’s early reading experience in this thrilling new storybook
app from PlayDate Digital, under license from Hasbro, Inc.
“PlayDate’s team of children’s experts and educators remain focused on
helping preschoolers become school-ready by turning digital screens into
rich, engaging, educational experiences,” said Shaan Kandawalla,
Co-Founder of PlayDate Digital. “For our first TRANSFORMERS RESCUE BOTS
storybook, we believe that we have created the kind of age-appropriate
excitement that will make the SKY FOREST RESCUE app so appealing for
emerging readers and the bold, young fans of this incredibly popular
brand and television series.”
“The PlayDate Digital team has done an amazing job of bringing the
TRANSFORMERS RESCUE BOTS world to life in a digitally immersive
storybook. We’re excited to help get our passionate young fans reading
more and actively participating in the adventures of their favorite
characters,” said Jeff Popper, Vice President of Global Marketing for
Hasbro, Inc. “The SKY FOREST RESCUE app gives kids the opportunity to
engage with Cody Burns and all of the Rescue Bots in a stimulating new
way, while reinforcing new skills. We are incredibly pleased with this
terrific storybook app.”
TRANSFORMERS RESCUE BOTS: SKY FOREST RESCUE App
When a new Sky Forest tower is constructed in Griffin Rock, the city
finds itself under attack by ravenous plants! In this interactive
storybook adventure full of danger, excitement, incredible inventions,
and very hungry vegetation, kids can roll to the rescue as a new cadet.
Along with Cody and the Rescue Bots, kids can help them save the day and
the Sky Forest! - $2.99, available now on iPad, iPhone, and iPod.
About PlayDate Digital Inc.
PlayDate Digital Inc. is an emergent publisher of high-quality,
interactive, mobile educational software for children, designed to
nurture children's emerging literacy and creativity skills. Created in
collaboration with leading preschool education experts, PlayDate Digital
content is built in partnership with some of the world's most trusted
global brands for kids and developed and published for iOS and Android
devices. More information can be found online at www.playdatedigital.com
or "Like" them on Facebook
and follow them on Twitter (@playdatedigital).
About Hasbro, Inc.
Inc. (NASDAQ:HAS) is a branded play company dedicated to fulfilling
the fundamental need for play for children and families through the
creative expression of the Company’s world class brand portfolio,
including TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE
GATHERING, NERF and LITTLEST PET SHOP. From toys and games, to
television programming, motion pictures, digital gaming and a
comprehensive licensing program, Hasbro strives to delight its global
customers with innovative play and entertainment experiences, in a
variety of forms and formats, anytime and anywhere. The Company's Hasbro
Studios develops and produces television programming for more than 180
territories around the world, and for the U.S. on Hub Network, part of a
multi-platform joint venture between Hasbro and Discovery Communications
(NASDAQ: DISCA, DISCB, DISCK). Through the company's deep commitment to
corporate social responsibility, including philanthropy, Hasbro is
helping to build a safe and sustainable world for future generations and
to positively impact the lives of millions of children and families
every year. It has been recognized for its efforts by being named one of
the "World's Most Ethical Companies" and is ranked as one of Corporate
Responsibility Magazine's "100 Best Corporate Citizens." Learn more at www.hasbro.com.
Copyright Business Wire 2014