Executives draw a very low salary. I would suspect that a very large portion of the 43% went to NEW staff and management and maybe a lttle bit to the execs.
2011 Salarys of managament: were:
President and CEO: $54,158
CFO: $9,750 (yes, less than $10,000)
Its in the Luly 11 2012 MIC on sedar if you want to look for yourself.