I believe that this company is suffering what most canadian oil producers are facing right now; a glut of oil on the north american markets with canadian light oil selling at a discount as much as $20 below the price of west texas crude couple this with the cost of transport to market and you;ve got a problem situation I've been long on SOG since 2009 and am just waiting for new markets for western crude to open up. the best thing that could happen for this company is the building of the northern gateway pipeline or the twining of Kinder Morgan pipelinem to access  asia. this will allow producers to get away from having to compete with the likes of new oil coming from the Bakken Shale etc. IMHO