You may say that many, many more times…how often as you want...but the basic premises if simply wrong. Absolutely wrong! Why?

The market of proximity marketing is vast.. and there is now not an either or situation which standards will be for all…it is absolutely absurd to argue like that if the market is forming  (maybe nice to read for some : http://mikojack.edublogs.org/2012/01/05/any-such-thing-as-the-unripe-market/ there are countless examples for this… there is place for many, many sub strategies…

In fact: all roads lead to Rome…..maybe not all into financial heaven… the advantage to the ISD approach is being displayed by the often mentioned SUPERbowl…ISD provides a large and comprehensive system which goes well beyond coupons delivery…  the world of marketing is much, much larger then the coupons…:):)  moreover, you seem to fail the ramification of this system… I noticed that you are here for quite some time, but I wonder why... and what did you understand….?