as more you know about a company, as lower is the risk that your investment will turn out a failure; (there is always some risk anyway) right now exploration companies are out of favour and shares are very low....a good time to search and find good investments....before buying I will look on some information....: where is the location; is there already infrastructure; is it mining-friendly; is there any enviromental problem; how far has drilling progressed; what are the existing results 43-101; who is the CEO and how good is the work team; how well are they funded; are there any insider activities; how much more drillings are needed to finalize the drilling project etc.; with this info you can make good decisions.....good success!