I thought it was patently obvious that a "concept" company developing a plant based on its process MUST get it right the first time because a second chance, if it ever eventuates would be after a multi-year delay.
When mindfree wrote, "Forget perfection, just make it work fast, we will improve it later," as advice to ORT's engineers I actually LOL'd!!
For an example of the practical application of this sage advice see NAU:TSX over a year, it perfectly follows their business plan as outlined by TD research, ie. mindfree's thoughts.
Seriously, I Laughed Out Loud!