The CEO, is this not the same guy that gave himself a muli million $ bonus while bludgeoning the staff one more time. I would not hold him up as a good example. He is the reincarnation of Robert Milton and we all remember how he was loved by the rank and file. I do think the SP will appreciate some more, but that is only based on the the announcement of the new airline subsidiaries. The proof will be in the implementation which will be challenging. As for AC having the most fuel efficient and newest fleet, that is a dream. Fuel efficiency has little to do with overall costs per passenger mile. AC no longer owns it planes but leases and at what cost. There is nothing to compare between the management of AC and Westjet. The SP of the two airlines speaks volumes as does the morale of their employees. I am sticking with AC in the hope they get their act together.