Well bnw, Westjet is up almost 90% since April 2012., 31 straight quarters of profit,  and announced they are increasing their dividend. I agree the upside could be limited, of course, unless they split the stock which is very likely. The AC SP acceleration is all based on hope and hype. I think all that posturing is already baked into the SP. they have to bring the new airlines on stream and make them profitable. There are already hints of delays. Talk is cheap, show me the money! I am still here though, there could be a bit more upside.